Electronic learning- virtual
Investigating Effective Factors of Branding Strategies in E-Learning based Universities

A. Monavvarian; J. Safavieh; N. Aghakhni; J. Rezaee Nour

Volume 11, Issue 2 , April 2017, , Pages 133-148

http://dx.doi.org/10.22061/tej.2017.633

Abstract
  This study examines the factors contributing to the development of branding strategies in e-learning based universities. The purpose of this paper is to identify factors contributing to the development of branding strategies in a virtual university in Tehran. In this paper, the factors wich affecting ...  Read More